Budge is learning…
It’s great having some real users playing around in Budge… it means that we can start looking at actual data and finding meaning in it.
For example… we’re learning about when and how to remind you most effectively. From the 125ish people who have participated in our beta over the past few weeks, we’re learning things like:
- 20% of people respond to SMS reminders
- 11% of people respond to email reminders
- 8.5% of people respond to Twitter direct message reminders
The best times to remind users seem to be 9am, noon, 3pm, and 9pm. 7pm also seems to be a popular hour.
It gets even more interesting as we gather more data about you in particular, so that instead of treating you like everyone else, we remind you in the channel - and at the time - that you’re most likely to respond to.
For example, looking at my own account, I’m less likely to respond to emails than the average (7.2%), more likely to respond to SMS (27%), and also pretty likely to respond to Twitter direct messages (20%).
It may seem like simple technology, but it’s smart, gleaned from our knowledge of what’s important to know about you…with reminders curated based on what you will act on.
In a world filled with way too much data about everything, it’s hard to know what to look for, and what to do about it.
That’s why we’re really excited to show you even more as Budge evolves.